Year
2022
Scope of Work
Product and Packaging Design
Location
Portugal
Mille Voeux, a brand that specializes in creating unique diffusers and air fresheners, presents its latest project which involves designing the packaging and labeling of two distinct collections. The project is focused on creating an exceptional experience for users with exquisite taste and a love for beautifully designed products. The first collection, a special edition, features labels that overlap each other in a multitude of vibrant colors, creating a visually striking and dynamic effect. The design encapsulates the brand's essence, which is to offer users a one-of-a-kind sensory experience that lasts longer. The packaging is designed to exude luxury, and the bottles are made of high-quality materials that provide an exceptional product experience. The second collection, in black and white, features optical illusion labels that appear to be in constant motion. The monochromatic palette highlights the intricate design elements, making it an ideal collection for those who seek minimalist aesthetics. The packaging is equally sleek, and the combination of black and white lends a timeless elegance to the product. The project involves designing every element of the packaging, from the shape and size of the bottle to the materials used and the design of the label. The packaging design includes an element of functionality, ensuring that the product is user-friendly and easy to use.